Marketing Articles

Selling Articles (click here for more)


Sell With Less Technology...More YOU

By: Kevin Nunley

Kevin Nunley provides marketing advice, copywriting, and promotion packages. See his 10,000 free marketing ideas at Reach Kevin at or 801-328-9006.

Many people who sell aren't as effective as they could be. They're using technology as a replacement for their sales efforts. Technology should be a support system. You are the salesperson. And when it comes to selling to real people, a real sales person works better than anything.

Be proactive, make phone calls, download materials from your website and get them to your prospects. Doing the work for the prospect impresses them and builds trust.

Use your web site as a reference, but also email, mail, and fax information to people. When you appear to be doing some of the work, prospects are more likely to become customers.

Remember to check your voice mail often. It's important to return phone calls as quickly as possible so that your customer feels valued and worth your time.

Many of us have become so wrapped up in technology that we sometimes over estimate our prospects' willingness to use technology. While technology is a wonderful tool for any business (mine couldn't run without it), give customers a break from technology when you can.

© 2002

Other Articles by Kevin Nunley

The author assumes full responsibility for the contents of this article and retains all of its property rights. MarcommWise publishes it here with the permission of the author. MarcomWise assumes no responsibility for the article's contents.


Match: Any word     All words
Note: Searches will not find words, such as 'marketing', that appear in more than half of the articles or words less than five letters long.


Would you like us to consider your own articles for publication? Please review our submission and editorial guidelines by clicking here.