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Ten Questions to Ask if You're Marketing on the Internet
  By: Susan Dunn
Want to do more business on the Web? Ask yourself these questions.

The Dot Compromise: Consider Dot Net
  By: Heather Reimer
Do you settle for a domain name that doesn't really turn your crank but is available with the prized .com extension? Or do you say 'damn the torpedoes' and go with a .net, .org or .ws suffix and hope your clientele will remember it and appreciate what a rebel you are?

The Mysteries And Future Of Websites
  By: Naseem Javed
Websites have just completed a full circle of a hard struggle, and somehow survived where other traditional marketing tools and old principals failed big time. Now the same sites and domain names must face harsher realities once again, all to ensure high visibility and exposure they so provide.

The Shifting Marketing Landscape
  By: Lee Traupel
Some real tangible marketing patterns are emerging that businesses need to be aware of if they want to leverage their marketing dollars in this "post .com implosion economy."

Things to Know if Youíre Marketing on the Internet
  By: Susan Dunn
Eleven useful sets of statistics about Internet audiences and usage.

Unleashing the Power of Discussion Lists
  By: Azriel Winnett
Powerful ways that you can use discussion lists to further your business objectives

Using ClickTracks
  By: Philippa Gamse
If you're just getting started with ClickTracks, you'll find it's a very versatile tool. It presents information by overlaying it on your actual Web pages. It also allows you to create reports "on the fly" so that you can look at your visitors' behaviour on your site in very different and detailed ways.

Website and Newsletter Promotion
  By: Michael LaRocca
Set up your website, set up your newsletter, and do some announcing.

Whatís New with Article-Writing on the Internet?
  By: Susan Dunn
Writing articles for Internet publication is a formula that really works and itís a win-win formula: you enjoy writing and helping others, you increase your knowledge as you write, the readers benefit, and the writers gain recognition.

Who Are You Marketing To On the Internet?
  By: Susan Dunn
Every day someone toddles onto your website whoís never heard of PayPal, who doesnít know to scroll down or how to reset the text size for their browser, whoís afraid to put their credit card on the Internet, and who wonders why that print is blue.

Why Pay for Advertising That Does Not Yield Sales, Increase Your Conversions
  By: Sharon Housley
Before you part with your cold hard cash, consider various ways to increase and maximize your conversions. The term conversion simply represents the number of website visitors that take the action that the web publisher desires. In most cases, conversion refers to an individual browsing a website and purchasing the product(s) or service(s) being sold. The idea is that a browser has been converted into a buyer.

Why Your Website Isn't Pulling Sales
  By: Keegan Michaels
So you put your website up, expecting a barrage of sales to come pouring in. You waited a day, a week, a month, and still no sales. What's the deal? Isn't the Internet supposed to be a gold mine for entrepreneurs?

You Canít Make Smart Marketing Decisions without This Data
  By: Susan Dunn
Whatever your business or service, if you want to succeed, you must understand your website. When you have a clear picture of who comes there, when, why and how, you can make smarter marketing decisions.


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