By: David Frey There are a number of risks that people must hurdle over to purchase your product or service. One strategy to overcome these risks is to offer a rock solid guarantee that will make their purchase risk free, or at least decrease the risk as much as possible.
By: David McKenzie Writing articles is a fantastic way to get free, targeted traffic to your web site. If you direct this traffic to products or services you are selling directly or through affiliate programs this is a great way to boost sales.
By: Susan Dunn What does it take to be a good marketer? You must love your product or service as a true love loves their beloved. It takes deep knowledge of the attributes, and unflagging enthusiasm. Marketing constantly means saying the same thing over and over. Again.
By: Andy Marken There's a new business climate and sense of urgency in every sector of industry and commerce. The "good old days" are gone forever. It wasn't that many years ago that nearly anyone could make money in business and consumer marketing. Almost no one could fail. Or, to put it another way ... in a hurricane even turkeys can fly. ... Well, the hurricane has passed.
By: C.J. Hayden How many times today has someone tried to sell you something? Are you even listening any more? How often do you buy something because someone you didn't know tried to sell it to you? Your clients are just like you. They are not only fed up with hype, most of the time they don't even see it. More than ever before, people want to do business with people they know, like, and trust.
By: Elena Fawkner "Into every life a little rain must fall." And into every business too. Don't have the luxury of surplus cash to fund a rainmaker for your business? Well then, it'll have to be up to you.