By: David Frey One-to-one community-based street marketing is powerful and effective because it searches and finds your prospect and delivers your marketing message face-to face. No other marketing medium has that power. Not even direct mail or the Internet.
By: Diane Hughes When business slumps, remember that it is not the end of the world or your business -- just the "The Eye of the Storm". Enjoy it and use it as a time for rest, relaxation, and getting your mind, body, and business ready for the upcoming "chaos".
By: Susan Friedmann What's the most precious commodity in the world? The most precious commodity in the world is not something you can mine, or harvest, or hoard in safety deposit boxes. The most precious commodity is something you have an almost endless supply of.
By: Snowden McFall At times of war and with the threats of terrorism, it's easy to go into contraction and worry about your business. Instead, discover what the mostsuccessful companies have done and benefit from their lessons. Here are 7 healthy habits of marketing for smart businesses.
By: Patricia Fripp, CSP, CPAE Life is a series of sales situations. No matter how successful your business is, don't stop marketing. You have to keep convincing your customers that with you they will get the best deal and memorable service.
By: Kevin Nunley If you’ve spent any time on the Internet, you’ve seen those sites that use hype to sell their products. You can’t miss hype, with its exclamation points, bold and caps text, and enthusiasm through the roof. But when is hype appropriate and when is it over the top?
By: Rick Crandall Despite the increasing impact of technology on marketing, most of the key things marketing activities are still aimed at standing out in your market and building relationships. This article offers top ten list of approaches you can use.
By: Joann Javons Most people attend a professional conference at least once per year. A professional conference is a unique marketing opportunity because it gives you face-to-face contact with hundreds, if not thousands, of professionals who could use your services or refer clients to you.